Wednesday, 13 January 2016

Let's Keep Kids Safe Online

Children's charity NSPCC has teamed up with tech company O2 to launch New Year campaign Let’s Keep Kids Safe Online. The campaign is part of its net awareness learn social media marketing project and is targeted at parents with children between the ages of eight and 12. It provides parents with a step-by-step guide to keeping their children safe on the internet by helping them understand what their children do online, the risks they face and how to prevent them. It provides a list of popular social network sites often used by children such as Facebook, Twitter, WhatsApp, Instagram and Snapchat and gives parents a chance to learn about each.A tonic to Dry January and Dryathlon, Tryanuary is a campaign encouraging the nation to try, share and enjoy new beers and brews throughout the month of January. The campaign's second edition features a social media competition on Twitter, Facebook and Instagram giving one lucky participant a chance to win all of the different beers tried. It was launched by Manchester-based beer fan and blogger, Andy Heggs, using the hashtag #tryjanuary. It works in tandem with various brands and charities – with partner organisations offering discounts on purchases when made alongside contributions to importance of social media marketing regional and national charities.Kwik Fit has introduced a free 30-minute fitness class to help customers shift their Christmas 'spare tyre' with the help of spare tyres. The light-hearted campaign sees real Kiwk Fit technicians working alongside personal trainer Mikah Simpson in a fitness routine using only car tyres, burning up to 1,200 calories. It also features a YouTube promotion poking fun at New Year diets and encourages social media interaction with the hashtag #FitKwik. Click to read more.
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Resolve to Learn One New Thing

It might sound cliche, but learning something new and engaging your mind will social media marketing agencies help to keep your wits sharp, and provide you something to focus on besides work. Additionally, if you can spend time in a classroom and learn by interacting with your peers in a class environment, you not only make connections with other like-minded individuals, but you expand your mind to take in other viewpoints and perspectives.While many will tell you achieving a good work-life balance is a descent into madness, especially for a small business owner or entrepreneur, doing so is indeed possible. Start by committing to a set of working hours and hold firm.Make sure that everyone—employees, clients, family members—understand when you’re working and when you’re not. You can, of course, make exceptions to be available outside of these hours, but making too many exceptions can create a slippery slope. If you don’t set the boundaries, no one else will.Your own New Year’s resolutions might look similar to the ones above, or they might be uniquely tailored to your specific needs and business. Whatever form they take, try to focus on the positive aspect of resolutions, and not the negative connotation they have developed in modern culture. By making search and social media marketing a resolution, you’re giving yourself a goal to achieve. As long as you strive toward your goal throughout the year, then you can consider your New Year’s resolutions a success. Best of luck to you and your business in 2016! Set down a list of 12 inspirational books related to your industry that you always told yourself you would read, outline a timetable for when to read them, stick to it. If you’re really keen, you could jot down 10 important things from each one to keep as a reminder. It may look a little nerdy, but nobody is going to care when your performance skyrockets.

Check The News More Regularly

As well as giving you something to talk about at parties, with the increase in more agile social media marketing applications and real-time social media campaigns in 2014, we all need to know what’s going on in the world and why a topic is trending. Can you imagine the reaction if you saw a celebrity trending on Twitter, Tweeted a lighthearted comment about them, only to find out that they’d been involved in a major scandal? Eeekk! Setup Google News Alerts, make a habit to check headlines of major newspapers each morning, and keep checking Twitter for trending topics throughout the day. Join More Industry Webinars And Online Chats With Your Peers. While attending multiple major conferences may be out of the question if you lack the budget, be on the look out for relevant nearby talks, online webinars, LinkedIn groups and networking events that could fit into your schedule and contribute to your professional development. With more and more webinars, hangouts and Twitter chats happening across a range of industries there’s an amazing selection to choose from. If you’re new to Twitter Chats check out this guide. Which ever way you do it, make 2015 the year you commit to sharing more ideas with peers. Create Twitter Lists Specifically For NetworkingKeep in touch with the attendees of an event, colleagues (old and new) or engage industry influencers through a Twitter list. Creating unique lists for your own networking purposes, allows you to develop a ‘little black of contacts’ on Twitter. Not sure what the Twitter list rage is all about? Check out how they can benefit you here. Sharing content on marketing using social media about both the company you work with and your industry can be hugely beneficial for your career. It shows that you’re knowledgeable with your industry and passionate about the areas you work in. By internally passing around top quality content, you will keep your colleagues up to speed with what’s happening, establish a rapport amongst them and encourage sharing of interesting content which you can then post online.

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