Eight 'New Year's resolution' campaigns - including Virgin Active, NSPCC and MaxiNutrition

Here are eight charities and private businesses' New Year PR campaigns. The first two are charity-related social media marketing pricing options for non-drinkers.Dryathlon is the campaign by Cancer Research UK that challenges people to have an alcohol-free January while raising money to beat cancer. This year, the campaign created by advertising agency Karmarama will appear across TV, radio, digital and social media. Featuring a specially written song, it encourages people to have fun in January while sober.Separately, Alcohol Concern has launched Dry January. Now in its fourth year, this is the first time the campaign has official food and drink partners including restaurant chain Strada, which has added a range of alcohol-free beers and wines to menus in support of the campaign. The charity is encouraging its Dry January participants via social media.The gym chain has launched a series of emojis to help gym goers express themselves on social media. The gym brand has created 33 emojis depicting exercises such as squats, burpees and different classes available at the gym chain, as well as post-gym relaxation in a hot tub. The emojis were created by Swift Media as part of the Virgin Active 'We’ve got a workout for that' campaign by Iris. Click to read more.MaxiNutrition has launched its 2016 campaign today called ‘It's Not For Everyone’. The campaign includes a video available on YouTube, starring boxing champion Amir Khan, that aims to enforce the idea that the protein-led nutrition company is a choice for those who know there is no substitute for hard work and dedication. The company will also be launching its first Street Gym event in London this year, creating an outdoor urban gym open to members of the public.Thomas Cook: Leave It To Us. You’re On Holiday Thomas Cook has launched two TV adverts as part of multi-channel social media marketing blog campaign Leave It To Us: You’re On Holiday. The new 30-second adverts Be Lazy and Go Crazy debuted on Boxing Day and focus on people being "whatever they want to be" while on holiday with Thomas Cook. The marketing campaign launched across all channels in mid-December last year as the peak holiday booking season for summer 2016 approached. On 17 December the travel agent debuted a 30-second ad spot in cinemas across the country just after midnight at screenings of Star Wars: The Force Awakens and TV ads followed on Friday 18 December. The campaign runs across numerous communication channels such as radio, advertising, direct marketing, online marketing and social media.

Resolve to Enhance Your Technology Footprint

Few things frustrate employees—and clients—more than working with outdated social media marketing blog technology. Slow internet speeds, clunky operating systems and inadequate programs and tools can make daily tasks more than a chore and can eat up valuable time that your team might better spend making a sale or building a relationship. Consider all aspects of your organization’s technology, from desktop computers and laptops to cell phones to high-speed internet to copiers. See which pieces of equipment are still working, and which ones aren't. The new year is also a great time to look for deals, especially if you’re looking to outfit an office as you’ll get a better deal when buying or leasing in bulk. Some business owners are pros at planning ahead. They have calendars with dates marked off months in advance, and know exactly when to make time for personal and business affairs. And then there are the rest, who are hard-pressed to remember today’s schedule, let alone next week’s. As a small business owner, chances are you are more apt to fall into the former category, juggling multiple commitments and timelines for quite a while. But even if you consider yourself a master planner, now's the time to take a moment to really look at the next twelve months and plan what you can. While many unexpected things will happen throughout the year that you cannot possibly anticipate, marking down special dates in your personal life or even sketching out your annual promotions around the holidays are things you can get a handle on early. Resolve to Take a Breath and Nourish Your Mind and Body. The end of the year is hectic enough with holidays and family obligations. Add end-of-the-year accounting and tax preparation to that list, and you’re going to find it social media marketing experts difficult to take a moment to eat lunch, let alone recharge. The importance of taking time for yourself cannot be understated. How you do it is irrelevant; the most important thing is that you do. Not only will it help to reaffirm your commitment to your business and goals, but pursuing interests outside of your own company makes you a better manager and human being. Plus, only with a bit of distance and some quiet time will you truly be able to reflect on the past year and look forward to the year ahead.

Personal Productivity And Career Boosting Resolutions For 2015

Now that you’re on your way to improving your company’s social media marketing with our top 20 resolutions for 2015, why not look to at how to improve your social media marketing articles personal efficiency too? Here are 15 suggested resolutions that will get you on the way to improving your productivity and boosting your career:It’s not just the social media profiles of brands that need updating. Dust off that CV document, your LinkedIn profile or your personal blog. Is there anything you need to add? Are there more projects or tasks that you’re responsible for at work? Add them to your CV and LinkedIn account. Check your social media profiles, do they still effectively represent you? It may simply be a profile picture or url change, but having an up to date social media bio can significantly help boost your career opportunities.We’re not talking an entire career plan, but think about the overlapping projects from 2014 and the upcoming ones for 2015 and outline a plan for completing them. If you have tasks that are re-occur every day, try creating a weekly schedule, of course some tasks will just crop up during that schedule. This will also help you determine where most of time is spent at work, which brings us to our next point…With the average Social Media Marketer working on more than 8 projects simultaneously, managing your time effectively is a key component to maintaining an effective work schedule. Make sure you’re getting everything done by creating checklists for regular tasks, use social media tools that help you work smarter, and a time tracker like RescueTime to monitor how long you’re spending on each activity.If you have already achieved this zen state of electronic messaging, feel free to move onto the next point, bonus points if you’ve already sorted them into relevant folders. If the thought of your bloated inbox is making you queasy then this may be a good resolution for you. Decluttering your inbox will help to keep your social media marketing dallas communications in order, and organizing them into folders will make it far easier to find that vital email from months ago when you need to dig it out. It’s also an AMAZING feeling when you finish it (or maybe that’s just us).